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DRYMESTER

Image of wine glass in a circle with the glass crossed out. Text reads no safe time no safe amount avoid drinking alcohol during pregnancy. #Drymester

There’s no safe time and no safe amount of alcohol to drink during pregnancy. The #DRYMESTER campaign encourages parents-to-be, and those around them, to go alcohol-free for pregnancy to give babies the best possible start in life.

The campaign raises awareness through supportive, non-judgmental resources co-created with people with lived experience.

Download the campaign assets to help spread the word of the Chief Medical Officers guidance: If you’re pregnant or planning to become pregnant, the safest approach is not to drink alcohol at all to keep risks to your baby to a minimum.

Related website
https://gmintegratedcare.org.uk/keep-well/pregnancy-and-maternity/drymester-go-alcohol-free-during-pregnancy/

Target audience: Parents-to-be, Parents, Family members, Midwives, Primary Care, Community health, Maternity services

Topics: Alcohol and pregnancy, Fetal Alcohol Spectrum Disorder (FASD), Healthy pregnancy

Campaign start date: 4 March 2026


Resources

posters and leaflets.

DRYMESTER posters, leaflets and banner

video icon

DRYMESTER social media assets

Published: 4 March 2026

Launch Recite Me assistive technology